Thought Archive
We've been thinking about Web governance for a long time. Look in the thought archive for articles, webinars and presentations.
Webinar: Building an Effective Web Team (52.58 MB)
In this recorded Webinar, Lisa Welchman discusses the functional areas (both technical and non-technical) which must be addressed when building an effective Web team.
Corporate Internet Executive Research Study Brief (142.13 KB)
We underwrote the Internet Strategy Forum’s 2009 Corporate Internet Executive Research Study which recently examined the scope, structure, influence, education and salary levels of in-house Internet strategists—employees responsible in some way for driving strategy for their company's Web site(s), eMarketing and/or eBusiness initiatives.
Testimony: Federal Election Commission's Hearing for Website & Internet Improvement Initiative
Listen as Lisa Welchman and colleagues from EPA and GSA testify at the Federal Election Commission's public hearing for the Website & Internet Communications Improvement Initiative on Aug. 25, 2009.
Four Key Ways Companies Can Operationally Improve Their Web Sites
Lisa Welchman discusses four key things companies can do operationally to improve their Web sites in this video from the Business Marketing Association's 2009 annual conference.
Gilbane San Francisco: Fundamentals of Web Operations Management
Lisa Welchman discusses the challenges facing today's Web teams and Web Operations Management in this cmswire.com article.
Internal CMS Product Management (1.26 MB)
Any Content Management System (CMS) needs to be customized to a particular institution's requirements. This customization is not solely a technical matter, and hence needs to have someone wearing both the technical and user hats to define how the product should work at all stages of the CMS product within the organization.
The Importance of Web Governance (103.95 KB)
Erik Hartman of Hartman Communicatie interviews Lisa Welchman about her vision of web governance for the Dutch Web site Computable, in anticipation of the Hartman Event on September 18. The original interview in Dutch is available at Computable.

