Case Studies

Project: Web Governance Development and Implementation Challenge: The Society's Web presence grew organically over the last decade and currently includes more than 130 individual domains. As a result, it became difficult to maintain consistency and to present a unified message to ASCE's member and non-member audiences.

Project: Governance Strategy Challenge: The World Bank operates Web sites in 185 countries. This presents unique challenges in defining a Governance strategy—a strategy that outlines who holds the management authority for each site.

Project: Web Operations Management Strategic Roadmap; Information Architecture Strategy; Web CMS Pilot Challenge: The EPA.gov Web site has over 500K discreet information assets. The organization was challenged to transform a federated Web management strategy (apparent in its silo’d approach to content delivery) to a more comprehensive unified model. Specific challenges include: the development of a Web taxonomy; the migration of Web content to a unified user-centered design; aligning internal publishing resources to adopt similar Web publishing practices

Project:  Web Operations Management Assessment and Strategic Roadmap Challenge: Radcliffe Institute for Advanced Study, an interdisciplinary center for learning and scholarship based at Harvard University, needed a strategic approach for its Web site. For many years, the site was managed in a tactical way and treated as if it was a printed publication with seasonal updates.

Project: Content Management System Selection Challenge: The University of Maryland Medical System’s umm.edu Web site boasts the most Web traffic of any US hospital. The Web team turned to us for guidance in selecting a new content management system to enhance their Internet sites and intranet site. The new system needed to: Maintain an audit trail of published content with the ability to roll back to previous versions of content Reduce publishing bottlenecks to allow for timely publishing Gain a central repository to store multiple content types Reduce cost and increase operational efficiencies