They’re a smart and dedicated bunch: the lonely and lowly webmasters. Actually, they’re not really a “bunch” at all considering they work alone—the sole members of their organization’s Web “team” or “department.”
We call them standards. Some people call them guidelines, some people call them standard operating procedures, but they are all nearly the same thing: they are the rules of the web site. And they come in all colors, shapes and sizes. But what’s in a standard?
Challenge:
The World Bank operates Web sites in 185 countries. This presents unique challenges in defining a Governance strategy—a strategy that outlines who holds the management authority for each site.
Project: Web Operations Management Strategic Roadmap; Information Architecture Strategy; Web CMS Pilot
Challenge:
The EPA.gov Web site has over 500K discreet information assets. The organization was challenged to transform a federated Web management strategy (apparent in its silo’d approach to content delivery) to a more comprehensive unified model. Specific challenges include: the development of a Web taxonomy; the migration of Web content to a unified user-centered design; aligning internal publishing resources to adopt similar Web publishing practices
Project: Web Operations Management Assessment and Strategic Roadmap
Challenge:
Radcliffe Institute for Advanced Study, an interdisciplinary center for learning and scholarship based at Harvard University, needed a strategic approach for its Web site. For many years, the site was managed in a tactical way and treated as if it was a printed publication with seasonal updates.