The recent article in the New York Times about Google’s continuing privacy policy woes illustrates why web policy decisions should not be made on the fly by web developers and content strategists. Who knows what happened behind the scenes at Google, but our experience with organizations of all sizes shows us that, often, the large, global enterprise doesn't take web policy seriously enough.
Recently, some high-profile sites aimed at children-- like those of recognizable brands such as McDonald’s, Viacom and General Mills-- have come under fire for violating the Children’s Online Privacy Protection Act (COPPA) which has stipulations related to the collection of information from kids under 13.